Mary Jo Hatch
- Auteur
Mary Jo Hatch, Professor of Organization Theory, Cranfield School of Management, UK.
Mary Jo Hatch, Professor of Organization Theory, Cranfield School of Management, UK.
Boeken van Mary Jo Hatch
Mary Jo Hatch
Organizations: A Very Short Introduction
Organization can happen through intentionally designed activity, spontaneous improvisation, or some combination of the two, but it always requires coordinated effort.
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Majken Schultz
Mary Jo Hatch
Carl Larsen
Expressive Organization
'Expressive Organization' zet huidige opvattingen over organisatie-identiteit, reputatie en branding naast elkaar.
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Mary Jo Hatch
Majken Schultz
Taking Brand Initiative
'Taking Brand Initiative' biedt inzichten in corporate branding die verder kijken dan de marketingwaarde van company-to-customer en de HR-waarde van company-to-employee.
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